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search-engine-optimization-(seo)

Search Engine Optimization (SEO)

If you are looking for Search Engine Optimisation (SEO) we have some bad news. SEO is dead and it has been for several years!

Really?

Yes!

SEO relates to a website being found on multiple search engines. Traditionally “SEO Experts” have done this by creating “back links” from other popular websites to your own so search engines like Google, Yahoo and Bing gauge your own websites importance by the number and strength of these back links.

Two questions…

1. Do you know anyone that uses another search engine apart from Google on a regular basis?

2. Which are the most popular sites in the world today?

If your answer is 1) No and 2) Social media sites such as Facebook and Google+ you probably just saved yourself a lot of wasted money!

Refer back to SMO